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20 minEpisode 2

2: Why Copywriting is the #1 Skill to Learn in 2021

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Slobodan "Sani" Manić

Slobodan "Sani" Manić

Website Optimisation Consultant, No Hacks Founder & Keynote Speaker

CXL-certified conversion specialist and WordPress Core Contributor helping companies optimise websites for both humans and AI agents.

SHOW NOTES

In this episode, we will do an in-depth discussion on copywriting, how it’s different from content marketing and why it’s the number #1 skill to learn for 2021. Catherine dives into why writing for engagement matters and how copywriting differs from:

  • Content marketing
  • SEO content
  • CRO

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